On Wednesday 12th September the first guests were welcomed into the £20M global first Bear Grylls Adventure attraction in Birmingham.
Bear himself visited the attraction to give the exciting, adrenalin-filled activities the final once over. He said: “It was incredible to see this for the first time, after two years of planning. It’s all about bringing that spirit of endeavour into one place. This is the UK’s ultimate adventure destination where people can experience so many of the world’s most exciting challenges.
“You don’t have to go to the furthest mountain range or the deepest sea anymore, we’ve brought it all under one roof in Birmingham!