'Slum It'

A Third Of Millennials Refuse To 'Slum It' At Music Festivals This Summer

A Third Of Millennials Refuse To 'Slum It' At Music Festivals This Summer

New research reveals that Millennials are reluctant to ‘slum it’ at festivals and are being put off by a lack of everyday essentials such as warm showers, clean toilets and a comfortable bed.

A poll of festival-goers aged 18 to 35 by ibis hotels found that over a third (38%) of Generation Y have avoided going to a festival because they’d miss their home comforts. More than half (59%) admitted to being less tolerant of festival conditions as they get older.